These will be the trends that will dominate 2020, according to Pinterest
Madrid - A few weeks after entering the new year, and from his hand in the end of this first decade of the new millennium, the theme platform of Pinterest has made his annual report again its annual report holding.A document in which it analyzes what will be the 100 inspiring currents that will dominate the 2020, prepared from the users of its users themselves.And whose results of this year have allowed him to enrol them around a total of 10 categories: "Beyond the binary", "Responsible consumption", "Find the balance", "Multifunctional Home", "Inspiration Without Borders", "Petsspoiled "," Responsible Tourism "," Return to Nature "," External Space "and" Back to 90 ".Statements that collect trends so present already in our day are the second -hand fashion, sustainability, new ways to do tourism or the continuous interest in the 90s and the known as the nostalgia effect.
"How do we select trends?".“First we compare the global search volumes of the period from August 2017 to July 2018 with the period from August 2018 to July 2019.Then, we identify one hundred issues whose volume is significant and coherent and burn a growth trend.Finally, we group them in cultural tithe ”.
Beyond the binary
That the unisex, renamed in recent times as "Agender" or "Genderless", is a current that is as fashionable as present among the new designers and consumers, it is something we had already meridianly cut.Something that Pinterest advances that will continue to happen along the next year.
"A mastolerant gender identity perspective is being generalized," they say from the digital platform, "and proof of this is the appropriate searches related to flexible pronouns or unisex habits for babies".Non -binary options that users are increasing.A fact that is making many companies that “are launching inclusive products that prevent theociation of labels and colors to gender, such as the new neutral degenero dolls of Mattel,‘ creatable World ’, which can be customized with gender syndications”.
Among the most growth trends are experienced within this category, from Pinterest they point to neutral gender names, Unisex Children's LaropAndogin, tuxedo wedding dresses, neutral gender pelode cuts, inclusive education posters and those related to the androgynous flag laboury.
Responsible consumption
The interest in introducing more responsibly and environmentally respectful actions into our consumption habits, it will also be another of the learning that will continue to dominate next year.
"There is an evolution towards more conscious consumption that people revalue their impact"."For many," they point out from Pinst, "that means using less products but more sustainable", in addition to greater control of waste management and production.Something that the population also demands that the companies and multinational contribute."In a Nielsen study, 81 percent of people agreed that companies should help improve the environment," especially acting "in areas such as Change".
In this sense, the searches that have been most vitalized within the branch have been those related to claiming posters, advice to generate less waste, green alternatives for day to day, decorations of the home at low cost, art made with waste that are going to almar, dressesSecond -hand girlfriend, crafts with solar lights, and linked to used clothes and weddings "Zero Waste".
Find the balance
Anxiety, stress and exhaustion of the high rate of life will be something that will continue to affect us, as was easy to foresee, next year.Even more if all those notices that already alert as a possible future economic crisis are fulfilled.Facts that will make people the interest of people to find "ways of counteracting" all that stress.
“When we talk about‘ well -being ’, we often imagine a luxurious spa or a relaxation of relax.But next year, people will be very present Estalabra in their day to day, "" there are many simple ways to obtain your positive energy dose ".
The 10 greatest holdings in this regard are in the questions of auto knowledge, in the search for techniques to enjoy the octures, about the gyry's root, art therapy, moss of Ireland, about reproduction lists to lift the mood, on oil from oilFlorde Cananaga, close to Feng Shui decoration, and on cucumber juice.Also highlighting among them, with a growth of 314 percent, the boys related to the "social media detoxification".
Multifunctional home
The rise of remote work and a greater interest in the authorship is leading us to make our homes completed multifunctional, in which also housedespacho spaces or even to make gymnasium.
"Thanks to the technology and flexibility of work schedules, I am easy to do everything from home, which is a grain for sectors such as interior design, sport and distribution services".Nowadays you can receive “a call in Conference of the Sofa”, to join “A Nu Physical Training from your Sala deestar” or enjoy a “beer made at home”.
The greatest interest of people in this regard, has been reflected with an increased increase in searches related to the construction of interior unjardín, on interior plants, prefabric houses for the jugdin, audio rooms, in equipment for the elaboration of beer, fuentes ofInterior, clothes to work from home, home cinema, coffee shops and in the elaboration of homemade foods for baby.
Inspiration without borders
As a consequence of the development of new technologies and the social networks of social networks, today it is not even necessary to travel to be in contact with cultures and people from other regions of the world.Allowing us to access those distant sources of inspiration in an easy way, as fast.
“Artisans, chefs and common people use the different media to share their experience.His inheritance and tradition stories travel the world and inspire others to try something new ”.And for those who have the possibility of traveling, they are presented "more opportunities than ever to learn directly from the source".Even more in these cases for prioritizing in "significant activities as a kitchen class and visits to artisans".
This "search for inspiration" in other cultures and regions, will convert the Spanish style bathrooms next year, the French antiques, the Australian landscapes, Japanese landscapes, the gastronomy of Macedonia, the Philippine desserts and Losarabes,The culinary recipes of Western Africa and Dekerala breakfasts.
Spoiled pets
In addition to sustainability and interest in the environment, if algocarracteriza these times is the growing defense of the rights of Losanimales.Something that is shown in the commitment of each one more signatures and marks for rejecting the use of skins or guaranteeing the animal animal of the origin of their leather articles, it will translate into a “pamper” of people with their pets.
In this field, the Pet Resorts, the Patios for Dogs, the Outdoor Cat Parks, the Baths for Dogs, Parks for Goats, the harness for blind dogs, the fashion for pets, the birthdays of cats, the cakes, the cakes, the cakes, the cakesfor dogs and paramkets memorials.
responsable tourism
The high pollution generated.
"The tourism sector, like many others, is reaching a ecological crossroads as people reduce the impact they visit new new ones," they emphasize from the digital platform.“For some viajeros, this means controlling its own environmental impactom.That is why they bet by cleaner means of transport and even choose to stay at home instead of making trips of length ”;while others "care more about their cultural impact", and "avoid going to the busiest places, choosing destinations with less tourist affluence"."In that sense, the case of Sweden is very interesting, since it has coined new terms to refer to the most way of traveling: FlySkam (ashamed to fly) and Tagskryt (boast of traveling train)" ".
Under this premise, searches related to traveling, in basic articles for traveling without generating waste, survations at home (Staycation), in cities and trips respectful of the environment, in agrotourism, vacations to learn, eco -structures, traveler stories andIn ways to reduce carbon footprint.
Return to nature
The growing tiredness of the digital world that we observed in the “Find the balance” section, together with the tendency of the most passionateof nature a coveted treasure during the next year.
"Spending time outdoors can reduce stress and increase theenergy, either enjoying the landscape, learning techniques disruption or enjoying a hobby in full nature"."Regardless of whether you are of those people looking.
Thus, we find trends such as fishing on the lake, geology, searches related to rabbit burrows, traveling through lanaturaleza, camping in full nature in the "bushcraft" style (with a river of +1.069 percent), in Northern Lights, in Airelibre bars (with a +2 growth.795 percent), in outdoor games areas, in covered exterior spaces and in clothes to become.
Outer space
With an eye on that promised space tourism that seems to come, 2020 will bring with him a revitalized interest in space already spends half a century from the arrival of the first man to the moon.
"People do not stop visiting the outside space," the reports of the report point out.Which indicate that by having "part of science and part of imagination", it is also the "perfect topic for cuurious children".Which will make them tendential parties of the technological themes, the partiesconstellations, tattoos with space motifs and galactic male.
Return at 90
The nostalgia effect that this last year has dominated so much, will continue to have the next 2020, with the 90s located in the Eye Delhuracán.
"We are seeing allusions to the nineties everywhere, from haute couture catwalks to retro devices".A fact that continuing to be produced, and that is generated because "for many, it is aotalgic return to a more cheerful era".“As Millennials grow, they revive their good memories and connect by means of the experiences compared.Meanwhile, generation Z is discovering the culture of the nineties for the first time and is leaving its own imprint in the desires ”.
In this area, the remarkable interest that awakens the 1990s, the hip-hpies, the grunge fashion, the music of the nineties, the makeup of that time, the forks, the garments and compliances of the year 2000, the hairstyles of theTranzas, casual clothes of Los90 and the lined collections or "Scrunchies".Those rubbers for fabric threads that, with a +6 growth.309 percent, threaten to re -get hung on the heads of much of the toplation.
Photo Credits: Courtesy of Pinterest.