Why is Decathlon called that?
Decathlon is, without a doubt, the most successful sports chain in our country, an essential place for sports lovers and sports activities.Today we tell you why Decathlon is called that and, in general, a little in its history so you know what is behind the sports giant.
The origin of the name of Decathlon
Decathlon, before the brand, is the name of a sports competition in which it participates in 10 different modalities, which is why the brand chose it, to be a sign of the universality of what its stores would be.
As for its logo, it is very simple, but easily recognizable in practically everyone.Blue background with white letters, nothing more.
Decathlon's story
The Decathlon brand was born in 1976 in Englos, a small town in northern France.From the beginning he dedicated himself to the sale and distribution of sports material, and today they have clothes or items for absolutely all sports that are practiced in the world.
It currently has more than 1.300 stores in 57 countries and many brands that are the hallmark of the chain and, in addition, quality guarantee.In Spain there are 170 Decathlon stores, while the country in which there is most is France with 355, something logical being its country of origin.China also stands out, where today there are 222 stores, while in the United States there are only 4.
At the universal level it shares the same culture and determination that makes it a strong and unique company, with very clear values: responsibility, vitality, generosity and authenticity.In addition, the company firmly bets on innovation in sale, design, production and logistics.In addition, it has a firm commitment to the environment.
The French company designs, manufactures and distributes its own products, so they can offer the best market prices.They currently have articles of more than 150 sports disciplines, and they are more than 90.000 employees of more than 80 different nationalities.