The Kings hold the pulse of Santa Claus in Ourense
Ourense commerce wears its best clothes to encourage Kings purchases. Many places try to dazzle with large “Rebajas” signs, and others go even further, such as Intimissimi, which promises “Timeless Beauty” (that is, eternal beauty) from its window on Rúa do Paseo. A few meters away, Jorge Bernárdez, manager of the Sniker store, explains that “the Christmas campaign is being more positive than last year, but things were looking even better and among the confined or scared people, sales were a bit annoyed” .
This time of confinement, who favors is the internet sales pages, which are visited based on clicks. In addition, Bernárdez explained yesterday, “Sundays are not usually the best days of sale. People prefer to go for a walk, go to the mountains and go out to play sports. And more since the pandemic arrived: people, on the weekend, want to escape. In fact, what is sold the most is material “for hiking or running in the mountains”.
From Thrama, a clothing store located on Rúa Santo Domingo, Rebeca Mourelo explains that “what is sold the most is outerwear”. In addition, she clarifies that "for a gift, you buy what is fair". In these years of crisis, and despite the Christmas surprises, families prefer to play it safe, and give away money that is later exchanged at the store by its future owner. In any case, the pre-covid years are longed for, when days like these were "non-stop". But now, adds Mourelo, "commerce is affected by the lower number of dinners and parties", so the renovation of the wardrobe is being postponed.
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Also from the Santo Domingo street, Sonia Abraldes, manager of Abraldes Shoes, explains that “you hardly see people with shopping bags in their hands. The coronavirus stopped the parties and in the end people had dinner in tracksuits. And Ella Abraldes adds that "people now spend more on cheap accessories, such as handkerchiefs, scarves, wallets and bags, not on expensive products, such as coats or shoes." Next year she asks him to “be like in 2018, go back to what we had, no more. Everything went up and you can't affect it in the material, because you don't sell. And they give aid to nightlife but not to us”, she concludes.
From the Juguettos store in the Ponte Vella Shopping Center they explain that this Sunday was busier than the previous ones. The most demanded, Pokémon toys and other video games, such as Super Mario; the new Rainbow High dolls, which overtake Barbie to the right, and the board games, which "are always the best sellers in recent days". The traditional proposals such as Cluedo, Trivial or Monopoly are still in demand, and new initiatives such as The Truth Machine are also emerging. Dinosaurs are also sold, which "never die", and less after the boom of the latest Jurassic World tapes.